Work won the book180 Best Earned Media AwardMusic is supposed to be an experience for one sense, but sometimes there’s another that gets a little too involved. So Febreze is going to make sure that the only stank faces are the ones caused after a bass drop.
Activation
Everyone loves concerts, but the number one problem for concertgoers right now is the smell.
Febreze introduces: The Stank Face Tour
Febreze will make appearances across the busiest and oldest concert venues in the United States by implementing a brief intermission called Stank Face Break.
Concertgoers seeing their favorite artist will suddenly be able to focus on the right stank after we freshen the place up.
OOH
Partnership
We’ll partner with Spotify to make playlists that are truly worthy of a stank face.
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